





We’ll work out what you could sell to your audience, put a paid offer out within the first 30 days and see if people actually buy, then use what we learn to build and launch your core offer.
Free 15-minute fit call.


in digital product sales
audience across socials
at the peak of one product



You started posting content because that’s what everyone literally told you to do.
You got better at it.
Your audience grew.
Maybe you’ve even made money from your expertise before.
But now you’re looking at your audience and thinking:
Okay. What do I actually sell them?
Maybe you already made a product you thought people wanted and barely anyone bought it.
Maybe brand deals are coming in, but you’ve started realising you’re still using your audience to sell somebody else’s product.
Or maybe you haven’t sold anything to your audience yet because you keep telling yourself you need more followers first.
So you keep posting.
More content. More views. More followers.
But you still haven’t worked out what you could sell.
You clearly know something valuable.
People already listen to you for a reason.
Now we need to work out what they would actually pay you for.



Or coaching.
Or a community.
Or a digital product.
You can make one of those offers work.
That doesn’t mean it’s the right offer for you.
You can look at what somebody else is selling, see that it works and assume you should do the same.
But you could spend a year building an offer that makes money and realise you don’t actually enjoy delivering it.
I’d rather start by looking at what you’re actually good at.
Where have you already got proof?
Why does your audience listen to you?
What do people already ask you for help with?
What do you want to be known for?
And if the offer works really well, would you still want to be delivering it a few years from now?
Then we work out what you could sell.
So we put it out there and see if people actually buy.




Those products went on to generate more than $36K in sales, with one reaching around $5K a month at its peak.
I was making DaVinci Resolve content and got really good at editing, especially animating text.
I was already building presets for myself because I wanted to edit faster.
Then people started noticing the animations.
They asked how I made them.
The tutorials did well, and people started asking about the presets I was using.
So I built the product I already wanted for myself and put it out.
People bought it.
Then I made another one.
Those products went on to generate more than $36K in sales, with one reaching around $5K a month at its peak.
Don’t get me wrong, the money was great, but what really changed for me was actually owning the product.
I built it once.
I could keep selling it.
The revenue was mine.
The profit was mine.
That’s what I want to help more creators do.
Build an offer they own and can sell to their audience.




90 days. 1:1. Two founding clients.
For 90 days, I’ll work with you to figure out what you could sell, get a paid offer in front of your audience and then build and launch your core offer.
I’ll also actually help you build the assets we need to sell it.
This isn’t twelve calls where I tell you what to do and leave you to make everything yourself.
We look at what you’re good at, what you’ve already done, and why people actually listen to you.
We’ll also work out who you want to help, what you want to be known for and what kind of offer you would actually enjoy delivering.
I don’t expect us to know what you should sell straight away.
I don’t want you spending three months making a full product based on an assumption.
We’ll build the simplest paid version we can put out and see if people actually buy.
It could be a workshop, a paid session, a smaller digital product or another offer that makes more sense for you.
I genuinely don’t know yet.
That’s the point.
Then we look at what happened.
Did people buy?
What did they ask?
What were they confused about?
What did they actually want help with?
Did you enjoy delivering the offer?
Now we actually know how people responded.
Then we use what we learned to build the offer you actually want to keep selling.
We’ll get clear on how you position it, what you say about it, what it costs and how you deliver it.
Then we work on how your personal brand and content actually sell it.
That means working on what you should be known for, the stories you should tell, how you show your proof and what your ideal client actually cares about.
I’m pretty hands-on when it comes to the content, the ideas, and how you actually present them.
We can develop ideas together, work on hooks and scripts, find the formats that suit you and work out how to make your expertise stand out in the content.
If we can build AI systems that make that process easier without making your content sound generic, we can build those too.
The goal is to have your core offer live and get the first customer within the 90 days.


This is probably the main difference between this and normal coaching.
I’m not only going to tell you what I think you should do.
If we need a landing page, I’ll help you build the landing page.
If we need a lead magnet, we’ll build it.
If your messaging needs changing, we’ll work through it.
If you need help with the content that sells the offer, I’ll work on that with you too.
Sometimes we’ll work on it together.
Sometimes I’ll send you a Loom.
Sometimes it will genuinely be quicker for me to make a first version and send it over.
I don’t care about giving you a massive list of deliverables just to make this sound more valuable.
I care about building what we actually need to get your offer in front of the right people.
We’ll have a 90-minute 1:1 call every week.
Between calls, you’ll have Slack access for questions, feedback and anything directly related to what we’re working on.
I can help you build it, but you still have to do the work.
You make the content.
You speak to your audience and customers.
You sell the offer.
You deliver what you promise.


I’m looking for someone where I can look at your content and think:
You clearly know your shit.
People already listen to you for a reason.
You just haven’t worked out what you could sell them yet.
You don’t need 100,000 followers.
But you need to be genuinely good at something and have enough of an audience for us to test an offer.
Maybe you’ve made money through client work.
Maybe you’ve consulted before.
Maybe you’ve worked in the industry for years.
Maybe you’ve already tried selling something to your audience.
I need something real to work with.
The first paid offer might sell.
It might not.
Either way, I’d rather find out quickly than spend six months building the wrong offer.
You’re still trying to work out what you’re actually good at.
You want me to run everything for you.
Or you’re not willing to put an offer in front of real people until you know for certain that it will work.

You’re still trying to work out what you’re actually good at.
You want me to run everything for you.
Or you’re not willing to put an offer in front of real people until you know for certain that it will work.
The first paid offer might sell.
It might not.
Either way, I’d rather find out quickly than spend six months building the wrong offer.



I’m starting with two people because I want to work closely with both of them and see where I’m actually most useful.
I’m looking for someone who moves quickly, gives honest feedback and is happy for me to document what happens if we get a good result.

I’m starting with two people because I want to work closely with both of them and see where I’m actually most useful.
I’m looking for someone who moves quickly, gives honest feedback and is happy for me to document what happens if we get a good result.
Free 15-minute fit call.


Here’s what I will do.
I’d rather carry that risk than sell you certainty I don’t have.
After the first two calls, if you don’t think this is worth it, I’ll refund you in full.
No conversation needed.
By day 30 you’ll have a paid offer live in front of your audience.
That part is on me — I’ll help you build it.
And if we get to day 90 and your core offer isn’t live with a customer, I keep working with you until it is, for up to another 90 days, at no extra cost.
As long as you did the work we agreed.
I’d rather carry that risk than sell you certainty I don’t have.


No.
I care much more about whether the right people trust you than the number of followers you have.
You need to be genuinely good at something and have enough of an audience for us to test an offer.
That’s completely fine.
That’s literally one of the main reasons I’m doing this.
We’ll look at what you know, what you’re actually good at, and what people already come to you for.
Then we work out what we could actually sell them first.
No. I can’t guarantee that, because I can’t make you post, sell or show up.
Here’s what I will do.
After the first two calls, if you don’t think this is worth it, I’ll refund you in full. No conversation needed.
By day 30 you’ll have a paid offer live in front of your audience. That part is on me — I’ll help you build it.
And if we get to day 90 and your core offer isn’t live with a customer, I keep working with you until it is, for up to another 90 days, at no extra cost. As long as you did the work we agreed.
I’d rather carry that risk than sell you certainty I don’t have.
Then we’ve learned something in 30 days instead of six months.
We look at why. Wrong offer, wrong people, wrong price, or the message didn’t land. Then we change it and go again — that’s what the remaining 60 days are for.
A first offer that doesn’t sell isn’t a failure. Building your core offer on an assumption nobody tested is.




You already know something valuable.
You already have people paying attention to you.
You just haven’t worked out what you could sell them yet.
Over 90 days, we’ll work that out, put a paid offer in front of your audience and build the core offer you want to keep selling.
And I’ll actually help you build the content, marketing and assets we need to sell it.
2 founding clients.
£3,000.